We were excited to partner with VS Law as they embarked on their first ever Google Ads campaign. They had never ventured into paid advertising before, and had sought to increase their online visibility and generate leads effectively. We implemented an SEO campaign alongside the Google Ads campaign, to bolster their overall online presence.
Industry | : | VS Law |
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Skills | : | PPC |
Country | : | UK |
The results of their maiden voyage showed what a difference paid advertising with proper positioning, and working with an Accredited Google Ads partner like us, makes to a company’s online presence; since the inception of their Google Ads campaign, VS Law has experienced a significant uptick in leads. The targeted approach of the ads resonated with their target audience, effectively driving traffic to their website and increasing inquiries.
The campaign was a marked success, with significant traffic driven to their website shown with the 5.42% Click-Through Rate (CTR). With this surge in visibility, in this particular month 15 new inquiries were generated with an average Cost Per Click (CPC) of £4.04, reflecting the efforts of Nautilus Marketing’s optimised targeting, positioning, and efficient budget allocation.